Wednesday, November 17, 2010

less for more

i love that phrase = "less for more". it applies to SO MANY things.

it applies to me daily in relation to communicating (speaking, etc...) - i've GOT to say less if i want what i say to be heard and effective. but we usually say too much.

recently i read:
If you say 3 things, you don’t say anything.” 
– James Carville 

that is brilliant. i don't know much about Carville (other than him being in that coke commercial shot in DC)... but i do know that he churned out 3 brilliant campaign slogans for Clinton in the 90s, but because of this philosophy he threw out 2 great slogans! 
they went with "it's the economy stupid" and many say that won them the election.


i know most of us aren't big Clinton fans, but we can all learn a lot from this piece of James Carville wisdom.

it's why i only have 1 point in every talk i give. if i tried to say 2 things i might as well shut up and say nothing. it's about saying less... for more.